Detailed Process for Obtaining WhatsApp Business API from Meta

With the rapid global expansion in WhatsApp usage, it has become essential for businesses to benefit from the WhatsApp Business API provided by Meta (formerly Facebook) to communicate efficiently and professionally with their customers in a secure manner.

Below are the detailed steps and procedures to obtain the service, based on official Meta references.

1. Understanding WhatsApp Business API

Meta offers two types of APIs for businesses:

• WhatsApp Cloud API: A service hosted directly on Meta’s servers, offering faster setup and easier integration.

• On-Premises API: A version that requires internal hosting on the company’s own servers (Meta will gradually phase out support for this version by October 2025).

📄 Reference: Meta for Developers – WhatsApp Cloud API Overview

2. Company Eligibility Verification

Meta requires companies to meet the following:

• Full compliance with Meta’s Business and Commerce Policies.

• Complete Business Verification through Meta Business Manager.

• Obtain explicit customer opt-in to receive WhatsApp messages.

📄 Reference: Meta Business Manager Verification Guide

3. Choosing the Application Method

Businesses can apply in two ways:

• Direct application via Meta: Through the WhatsApp Business Cloud API platform.

• Application through an authorized Business Solution Provider (BSP): Such as Munjz Chat or other Meta-approved providers.

📄 Reference: Meta Partners – Business Solution Providers

4. Activation Steps

• Create an account on Meta Business Manager.

• Submit the verification request and upload the official company documents.

• Choose a Display Name that meets Meta’s naming guidelines.

• Link a phone number (must not be linked to any existing WhatsApp account).

• Complete the verification process via SMS or voice call.

📄 Reference: WhatsApp Business Onboarding Documentation

5. Technical Setup

• Configure the Webhook to receive message notifications.

• Submit Message Template approval requests.

• Test the technical connection using the Sandbox tools available in Meta Developer Hub.

6. Launch and Scale

Once approved:

• You can start sending messages with a limited volume (Tier 1).

• As your message quality and customer interactions improve, you can move to higher tiers (Tier 2 – Tier 4) allowing you to send thousands of messages per day.

• You can apply for the Official Business Account (Green Badge) to boost your brand credibility.

📄 Reference: Messaging Limits on WhatsApp Business Platform

7. Performance Monitoring and Compliance

• You must comply with Meta’s continuous quality rating policy to avoid having your number blocked.

• Ensure you keep accurate opt-in records for all your customers.

• Regularly update message templates and analyze customer interaction to maintain high service quality.

📄 Reference: WhatsApp Business Platform Policy

Conclusion

Obtaining WhatsApp Business API requires official and well-documented steps with Meta, starting from company verification, moving through technical setup, and ending with delivering a professional and secure customer experience.

Munjz Chat provides complete integration solutions with the WhatsApp API, including full technical and operational support, which can save you time and effort throughout the process.

If you need assistance in preparing a detailed onboarding file or custom steps for your specific business type, feel free to reach out.